Audience Research and Profiling:

Audience Research and Profiling:

The age certificate which we are aiming for our film to be rated at is 15, 15 certificate is given this age rating because the British Board of film classification state that in their opinion if a film is not suitable for the ages under 15 then they should not be watching it, this can include video recordings, games and films, this suggests that children under the age of 15 should not be watching or purchase anything if they are under the age stated. The reason this is a good age range for films and games is because making it 15 allows the audience to be bigger and more profit will be made for the film. The reason we have chosen to set our film in the 15 certificate because we think it gives the film more of an opportunity to be watched. We believe that if we set it in the 18 category then it would be restricted from having a bigger audience. 

The picture above shows a group of teenagers, this is the type of audience which we expect to watch our film, this is because our film is not going to be very scary and we assume that 15 year olds will go to see the film in groups so if they are scared they will have all of their friends there to help them and comfort them.